Beshak rating around suggested Term insurance "product benefits" unclear/confusing

Hi Nikhil,

The answer to your question lies in the methodology that we have used to calculate the ratings of various term insurance products. It predominantly involves relative scoring methodology and weighted average methodology. We have discussed this in the ‘What is Beshak Star Rating’ section here. You would see a side bar when you'll click on the blue card after the first three plans. 

Another reason for ABSLI's product rating to be a bit lower is because of the unavailability of the zero-cost return of the premium option in their product.

Thanks!