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ICICI Pru iProtect Smart logo

ICICI Pru iProtect Smart

Introduction to ICICI Pru iProtect Smart

ICICI Pru iProtect Smart is a term insurance plan offered by ICICI Prulife, also known as ICICI Prudential Life Insurance Company Limited. A term insurance plan is the cheapest and most effective way to ensure that your family will have a secure financial future. In case you pass away during the policy tenure, the insurer will pay a sum of money as a death benefit to your family. They can use this money to meet their financial needs without having to compromise on their current lifestyle, as well as to pay off any outstanding loans or liabilities.

beshak ratings
INDIA’S FIRST UNBIASED, CONFLICT-FREE INSURANCE RATING
Verdict: ICICI Pru iProtect Smart

This product is reasonably priced in comparison to other plans in the market. It provides the flexibility to tailor your coverage with an early exit option, and offers various choices for customizing how your family will receive the claim amount. On the flip side however, it doesn't offer many limited pay options and other important customizations like increasing cover. And, the critical illness rider is also an accelerated one (paid as an advance from the base cover). Further, while the insurer has received fewer policy purchase complaints, they have a poor track record of settling claims faster and received a higher number of claim settlement complaints compared to other insurers - as per our research. 

Pros & Cons: ICICI Pru iProtect Smart

  • arrow Fairly priced in comparison to other products in the market
  • arrow Several options to customize claim payout
  • arrow Option to exit the plan while it is still active and receive a refund of premiums
  • arrow Received fewer complaints during policy purchase compared to other insurers
  • arrow Not many Limited Pay options available, to speed up payments
  • arrow Doesn't offer the option to automatically increase your claim amount, with time
  • arrow Critical illness rider is not an additional cover, it pays out from the life cover amount.
  • arrow Received higher number of complaints on claim settlement compared to other insurers

About ICICI Prudential Life Insurance Co. Ltd

ICICI Prudential Life Insurance Co. Ltd logo

ICICI Prulife also known as ICICI Prudential Life Insurance Company Limited is a Life Insurance Company in India. Founded in the year 2001, it is a joint venture between ICICI Bank Limited and Prudential Corporation Holdings Limited. The company is headquartered in Mumbai and its CEO/CMD is Mr. Anup Bagchi.

Founded in
2001
JV Partners
ICICI Bank Limited and Prudential Corporation Holdings Ltd.
Turnover (GWP)
8,702.22 Crores
Number of Policies
1,16,209
Number of Claims
1,33,252

Detailed Product Specs & Rating: ICICI Pru iProtect Smart

Claims Experience 3.7/5 star green
Customer Service 4.7/5 star green
Product Benefits 3.3/5 star green
% of claims settled in less than 30 days
Reflects on the speed of settling valid claims
97.44%
% of Complaints received on overall claims
% customers unhappy with claims experience
0.16%
How complex is the Claim Form?
The longer, the more hassles during claims
Very Long
Claim Settlement Ratio (No. of claims)
What % of the claims received were paid?
95.28%
Claim Settlement Ratio (Value of claims)
What % of the claim amount received was paid?
95.49%
Solvency Ratio
Reflects an insurance company’s ability to pay claims. Insurers are required to maintain a minimum 150% Solvency Ratio as per IRDAI regulation
203.4%
Personal relationship manager for claims
Not Available
Can you track claims online?
Yes
Dedicated toll-free for claims service
Available
Separate Claim Form for above 3 Years Claim
Not Available
Home pickup of Claims
Not Available

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What’s the Review of ICICI Prudential iProtect Smart by ICICI Prulife ?

ICICI Pru iProtect Smart is a term insurance plan offered by ICICI Prulife.

This term plan is more expensive than other term plans available in the market. While it provides you with several options to customize how you would like your family to receive the claim amount, important customization options such as increasing cover, limited pay, or a comprehensive critical illness rider are not available. Further, the insurer, ICICI Prulife, was found to offer a good experience during the policy purchase phase but holds a poor track record in terms of its claim settlement experience.

Here’s the ICICI Prudential iProtect Smart review. 

What are the features and benefits of the ICICI Prudential iProtect Smart Plan? 

Let’s take a look at some of the top iProtect Smart features and benefits -

  • Life Cover Benefit: If you pass away during the policy duration, this term insurance plan pays an assured sum of money to your family. This policy doesn’t have any maturity benefits - meaning, you won’t get anything back in case you survive the term of the policy. You can claim tax benefits under Sec. 80C of the Income Tax Act with this term insurance policy. 
  • Entry Age for the Policy: The ICICI Pru Smart Protect plan allows you to apply for the policy, when your age is at least 18 years and until you’re 65 years old. 
  • Increasing Cover: The ICICI Prudential iProtect Smart does not provide the increasing cover option to grow your cover automatically. So, every time you decide to upgrade your coverage, you will have to buy a new term insurance policy manually. 
  • Cover Duration: ICICI Pru i Protect Smart plan gives you the chance to choose a cover till the age of 99 years, which makes it an ultra-long-term policy. This means you can be covered for your entire life and enjoy the cover benefits post-retirement as well. 
  • Limited Pay Option: This option helps you with getting off the burden of paying premiums on a monthly/ yearly basis, by allowing you to clear all your premiums early in life.  Under the ICICI Pru i Protect Smart plan, you can choose the Limited Pay option to pay off all your premiums earlier in life - and then enjoy the cover for the remaining duration. 
  • Claim Payout Options: The ICICI Pru i Protect Smart plan provides you with various options to customize how your family will receive the claim amount. You can choose from the following options -  
    • One-time lump sum - where your nominee will receive the entire claim payout in one large payment. 
    • Monthly income - where your nominee will be paid a regular income, every month for a long period, say 10-15 years. 
    • Lump-Sum with monthly income - where the claim amount can be divided into one large payment, and several smaller payments on a monthly income basis.

Which riders are available with ICICI Prudential iProtect Smart Plan? 

ICICI Prudential iProtect Smart provides the option to choose additional benefits called riders. These riders help you to boost your policy. 

  • Accelerated Critical Illness Rider: With this add-on, if you're diagnosed with a serious disease listed in the policy document during the policy term, you will be paid a fixed amount of money as a critical illness benefit. However, since the ICICI Pru Smart Protect plan offers an accelerated critical illness rider, when you pass away, the critical illness benefit amount will be reduced from the overall term insurance claim. This is a red flag to watch out for. Our advice would be to steer clear of this rider. 
  • Accidental Death Benefit Rider: With this rider, your family will receive an additional amount of money, if you pass away in an accident. You can also consider buying this rider to improve your overall coverage in case your eligible cover amount is lower than the cover amount required for your family. 
  • Waiver of Premium due to Accidental Disability Rider: This is one of the most helpful riders, which you should consider buying. With the rider, if you get seriously disabled due to an accident, you will not have to pay any remaining policy premiums. However, you can continue to enjoy the policy benefits until the end of the term. 

Why should you consider buying from ICICI Prulife? 

Here are a few reasons why you can consider purchasing from ICICI Prudential Life Insurance Company - 

  • Online Tracking of Claims: ICICI Prulife provides your nominee the option to track their claim online as well, instead of reaching out to the company, again and again, to learn about the claim status. 
  • Claim Settlement Ratio: The claim settlement ratio of ICICI Prulife is 97.90% and their claim amount settlement ratio is 89.20%.

What are the limitations of buying from ICICI Prulife? 

Here are some of the disadvantages and limitations of buying from ICICI Prulife -

  • Speed of claims: ICICI Prulife has settled 88.98% of its claims in less than 30 days. This indicates that your family or nominee might have to wait a little longer to receive the claim payout after submitting the claims documents. 
  • Length of the Claim Form: ICICI Prulife, has a moderately lengthier claim form compared to other insurers. This indicates your family or nominee is likely to face some hassle while filling out the claim form. 
  • Claims Complaints: According to research conducted by our in-house research team, we gathered that ICICI Prulife holds a large number of complaints with regard to claims. This means your family could face some hassle during the claim settlement process. 
  • Home Pick-up for Claims: The insurer does not provide the option to pick up the documents from home. Your family/ nominee will have to visit the branch to submit the documents personally.

How is the customer service provided by ICICI Prulife?

  • Response on Toll- Free Service: When it comes to customer service, our research found the insurer’s response over the toll-free to be mediocre compared to other insurers. 
  • Response on Twitter: Your nominee would also have the option to connect over Twitter for any doubts or queries with regard to the status of their claims. However, our research suggests that the response rate over social media of ICICI Prudential is slow.

About the Insurer- ICICI Prulife

ICICI Prulife, also known as ICICI Prudential Life Insurance Company Limited is a Life Insurance Company in India. It offers Term Life Insurance Plans, Traditional Savings Plans, and Unit Linked Insurance Plans. Founded in the Year 2001, it is a joint venture between ICICI Bank Limited and Prudential Corporation Holdings Limited. The company is headquartered in Mumbai and has 5,324 bank branches across India. The CEO / CMD of the company is Mr. N S Kannan.

Final review of ICICI Prudential iProtect Smart

Considering all the product benefits, customer service, and claims experience, and on the basis of 100+ parameters analyzed by our in-house research team, ICICI Prudential iProtect Smart gets a Beshak⭐Rating of 2.5/5. 

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